News Article | 9/16/2010



Company Has Developed More Lots In North Texas Over Past 18 Months

 Than Any Other Developer



HEARTLAND, Texas (September 16, 2010) – Hillwood broke ground today on the next phase of its 2,000-acre Heartland residential community in Kaufman County. Construction on the next phase, which includes 111 lots on 20 acres, is scheduled to be completed by the end of the year. Homes in the next phase will be built by D.R. Horton, History Maker Homes and J Houston Homes and will range in price from $115,000 to $180,000.


      Future plans also call for a new splash park and two new pocket parks to be completed at Heartland by June 2011.

      “With its amenities, location, schools and value, Heartland has been one of the bright spots in terms of residential sales in North Texas,” said Elaine Ford, vice president of Hillwood Residential. “Hillwood felt the timing is right to provide new lots to our builders to meet that demand.”

      Heartland has been the most active community in North Texas for the past year with 246 housing starts. Overall Heartland has added 3,500 residents over the past four years.

Heartland is located on the south side of Interstate 20 at FM 741, approximately 20 miles southeast of downtown Dallas. The community is in the Crandall Independent School District.

      Over the past 18 months, Hillwood also has developed more lots in North Texas than any other development company. In addition to the 111 lots being developed in this phase of Heartland, Hillwood has developed lots in its Twin Creeks community in Allen and 78 lots at its Heritage community in Fort Worth since 2009.

      Hillwood also recently purchased the 468-acre Rocky Creek Ranch residential community in west Austin. The community already has 151 completed lots and can accommodate another 241 lots. Rocky Creek Ranch will open in the first quarter of 2011, when the new entry is scheduled to be completed and the model homes will be available to tour.

      In 2009 Heartland was named Community of the Year by the Home Builders Association of Greater Dallas. The award was presented in part due to some of the unique and successful programs in place at Heartland. The Hometown Heroes program rewards teachers, firemen and police officers with price incentives on new homes. The resident referral program has resulted in more than 70 referrals over the past two years.

      Hillwood also has made a long-term commitment to Crandall ISD. In addition to the seven school sites in Heartland, students from the school district helped design the community’s trail system, which received the Award of Excellence from the Texas Chapter of the American Society of Landscape Architects.

      Hillwood also established the Heartland Education Foundation, which supports programs in Crandall ISD schools through a fund generated by ½ of one percent of every real estate transaction in the community. Last year at the opening of Betty Walker Elementary School, the first of seven schools in Heartland, Hillwood donated $500,000 to the school. The same will be done for each of the next six schools that will be built there.

      All of the school sites in Heartland have been strategically located within residential neighborhoods and connected to trail systems to allow children easy access. This innovative land plan allows children to walk to schools rather than being driven, a positive impact for safety, convenience and the environment. Hillwood also is working on implementing “Walking Carpools” in the community.

      Since 1989 Hillwood has developed residential communities with innovative features and top recreation amenities. The company has delivered more than 20,000 single-family lots in more than 30 cities, primarily in North Texas, over the past decade.

      Hillwood (, a Perot company, is one of the country’s leading residential and commercial real estate developers and investors. The company is best known for its development of the 17,000-acre AllianceTexas project, located 15 miles northwest of DFW Airport; the $420-million American Airlines Center and Victory district near downtown Dallas; and the 2,000-acre AllianceCalifornia development near Los Angeles.


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